↓ I rent my Facebook account

Give me a break gossipbook

It’s 2007, my English friends tell me to join something called “Facebook”, a kind of personal blog where we can all share our party’s photos, comment & laugh at them … etc. (at least that’s the only use we gave it at that time).

Ok so maybe I’m not an early adopter (I joined the network when they already had 40million users), but I’ve seen enough changes & evolutions to stop loving it.

These small and not always perceptible modifications introduced by Mr Zuckerberg’s team have turned a friendly sharing ecosystem into an anguishing portal full of non-targeted advertising (what do I care about hair-removal gadgets or lady’s underwear?) and feeds of people you don’t even care about.

Zuckerberg’s next steps include advertising within our applications, our home page (up to now there were only ads in our profile page), trading our personal info with companies (maybe not just yet but it will come).

I’m concerned with the future of FB. After so much money invested by Microsoft, we cannot expect the king of social networks just to stay as a mere social tool. It has to become a profitable cow, and given that Zuckerberg hasn’t managed to bring a single cent up to now Facebook’s potential is yet to be exploited.

Little ads won’t just do it, sooner or later FB will become the most visited portal on the web (from now on we’ll consider it as a portal;) and after some little modifications (like opening the FB ecosystem to third party players, letting you have more info than just that of your friends) we’ll find megabanners, layers, sponsored links, e-shop….. next to our photos.

We might even find interstitials?…. “PLEASE WATCH THIS LITTLE AD WHILE WE LOAD YOUR FRIEND’S PHOTOS”. Think about it.

I’m more into twitter now. It’s like a more environmentally-friendly network. Less polluted and very very simplistic: it focuses on one single aspect of FB and they do it really well.

Specialize, that’s the secret.

Brands also have an important role in Twitter, but they’re not intrusive (we’ll see in the future). YOU CHOOSE to follow you friends, just like in FB, and YOU ALSO CHOOSE which brands or external info to follow. TT has that “bread & butter” aspect that makes it so fresh, maybe less useful I agree, but definitely more effective when you want to know what other entities are doing.

You don’t like what you receive on your Twitter wall? Just block it! Unluckily for us FB doesn’t let us block the ads & future spam.

That’s why FB resembles MSN too much and TT is still an adorable start-up.

Shame on you Facebook!

See you @ Rennes

do you remember…?

When we were adolescents (in Europe) and SouthPark used to be an “inappropriate” program shown at 2 a.m so we didn’t have the chance to see it

We’ll it still goes on and Kenny keeps dying.