One of those “happy” Coke ads directed by Edouard Salier & by Argentinian agency SANTO. Filled with the symbols of various goal celebrations–from robotic dancing to a mock crew team. However, it is just as entertaining for anyone …
somehow related
Campaign: Human chain
posted: 15/02/2010
Nike is not an official sponsor of the Vancouver winter Olympic games, but that doesn’t stop them from launching a campaign “celebrating the place of perseverance in athletic disciplines” (the ones where they are present) coinciding with the …
Campaign: The girl effect
posted: 05/02/2010
One of the best campaigns we’ve seen so far in this new year…. direct, simple, catchy, easy to remember… and only with words!! It’s from 2008 by Wieden+Kennedy for the Nike Foundation. Girl effect.
↓ Campaign: Hard Times
Super Bowl usually = great (expensive) ads… other times is just an excuse to be seen by thrillios of people and generate buzz. Matt Groeing must have got many many $$ for letting Coke use his yellow characters (Wieden+Kennedy).