Super Bowl usually = great (expensive) ads… other times is just an excuse to be seen by thrillios of people and generate buzz. Matt Groeing must have got many many $$ for letting Coke use his yellow characters …
or maybe try...
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One of those “happy” Coke ads directed by Edouard Salier & by Argentinian agency SANTO. Filled with the symbols of various goal celebrations–from robotic dancing to a mock crew team. However, it is just as entertaining for anyone …