Tag Archives: marketing

Meme: the unfinished twitter experience by Yahoo

Two weeks ago we got our invitation for Yahoo’s latest social idea: meme (for now only aimed at the Brazilian-Portuguese market). There’s been quite a lot of buzz around it… Yahoo’s twitter competitor? Another social network?

Yahoo is definitely looking forward into the social network business; they know that future audiences will inevitably come from those [...]

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Apple or McDonalds?

One day walking down the street you see a massive banner with a shiny colourful thing on it, whether it’s the latest Macluxury or Appod you don’t remember, but it gets stuck into your brain. The following week you accidentally pass near a Mapple store and ask yourself … let’s give it a try…
You enter [...]

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Obama: a President or a Brand?

Or more like a product, but in the end marketed as a consumer good. Like a fresh Coke during summertime. It looks good, tastes better but no one knows its secret formula.

US politics have always been surrounded by expensive marketing campaigns where the candidate’s military record was a decisive argument. For Obama it was his [...]

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madketing and geekhnology

that’s what this blog is all about in the end…
I’d like you to start looking at this video…

Now could you all tell me why even if it’s meant to be a hilarious parody about today’s consumerism, it represents reality so sadly?
Sony used to be that “whateverIsellYoubuy” company. However things have changed, Sony is not that [...]

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    • Campaign: Bing – Tube UK
      11/03/2010 | 9:46 pm

      This is not the first time Msft launches an expensive campaign for their Bing “decision engine” or that they position themselves against the “information overload” you get from Google search results, but it is a first for the UK, where big G holds an even higher market share than in the States…

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    • Music: the punisher
      11/03/2010 | 9:26 pm

      Most European bands (and by European we don’t mean Brits) have very little visibility outside their home-countries, even more if they don’t use the Queen’s language….. and there is so much good stuff out there….. We just received a little message from Lonski and Classen today asking if we liked their vid by by Britt Dunse…. well, what do you think?

    • Whim: nissyoku
      11/03/2010 | 9:19 pm

      Alberto Vasquez and Dániel Lőrincz are behind igendesign and this great “nissyoku” lamp concept for those relaxing & intimate moments / rooms. A double light “inspired by the solar eclipse”… which reminds us of Sony’s Rolly (don’t ask why).

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    • Video: Tron Legacy … new trailer
      11/03/2010 | 8:42 pm

      You can’t deny Disney is still the most powerful dream-machine in the film industry (they own Pixar….), and 27 years after the original light cycles, Jeff Bridges will star again in this Legacy sequel… just watch this 2nd trailer will you!? Can’t wait!!!

    • Image: Bangkok policeman
      10/03/2010 | 9:58 pm

      We find Brendan Wenzel’s human illustrations are funnily enough similar to Hugo Pratt’s style… a mere coincidence that he studied at the Pratt Institute? (although it’s not related at all). He’s probably more well known for his fauna & flora illustrations…

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